Monday, November 26, 2012

The Difference Between “Like” and “Connect”


The Difference Between “Like” and “Connect”

Like

Like pages allow you to interact with your customers after they press the “like” button in Facebook. When a “Like” page is created, you are allowing your fans to join your Facebook member page. “Like” pages look and behave much like a user’s personal private profile. The users that “like” you will see your posts in their news feed

Connect

When a customer connects with you it allows automated messages related to their visits and progress through your loyalty program to be posted via their news feeds. These posts can be seen by their friends

Why Mobile Marketing?


Why Mobile Marketing?

Put your message in the palm of your customers hands.
Promote – Text Messaging
Text messages enable instant communication. According to Nielsen Ratings, over 90% of text messages are opened within 15 minutes of delivery. No other communication medium allows you to instantly reach your customers and elicit an immediate response as text – not even direct telephone calls.
Businesses Need It. Especially During A Down Economy.
In difficult economic times, it becomes extremely critical for business owners to have direct access to their customers and to be able to drum-up more business whenever they need to. By using "mobile text messaging" as a marketing tool, businesses can immediately launch UNLIMITED sales campaigns and market to their customers — easily, quickly, and with great accuracy - more than any other marketing media.
Go Card-less
A “card-less” mobile loyalty program uses a consumer’s mobile number as their “loyalty card,” text messaging with email for data collection and communication, and seamlessly integrates social media and location-based services.
It's An Important Marketing Tool In Our Mobile Culture.
Text Messaging empowers businesses to send "just-in-time" messages when it is most critical for customers to have it. With a 96% Read-Rate - which is better than Print, TV, or Email - text messaging can be used to directly reach customers anytime and anywhere to deliver marketing messages like no other communications channel can provide. The customer need not be in front of their computer to get the message.
Brand – Email Marketing
Sometimes there is more to say than what can fit in a text message. So, when a text message isn’t enough, our email marketing platform is ready to step into the spotlight!
There's A Huge Built-in Market For Your Service.
Mobile Advertising has become more affordable. It is no longer just for the the big guys! 
Potential Daily Cash Income
Drive traffic to your door like never before. Approximately 96% of text messages are read compared to 15% and lower with emails.
Real Time Tracking
Coupon redemption allows you to see how successful each campaign is. Merchants today experience 15-20% redemption rates vs. 2% or less with direct mail.
Repeat Business
Whether you are planning on opening, just opened or have been opened, the question is always the same. Where did they go and how do we get them back. Send customers who have not seen you in last 2 months some love, invite them back with a coupon and both of you will be smiling again.